Origin of company names Apple & Atari - verify?

From: marcw_at_lightside.com <(marcw_at_lightside.com)>
Date: Fri May 9 04:26:00 1997

> > Anyhind in today's list they had "'Why' behind the names"
> > The reason for certain names of companies/items.
> >
> > Apple - desire to be before "Atari" in the phone book.
>
<SNIP>
> apple and eating it. (all this up until this point is true) Then
> what I've heard is that Jobs wanted to name the company in memory of
> Turing's apple, which would explain the bite out of the apple.
>

I like that one. Good explanation for the bite.

>
> > Atari - to look like a Japanese company
>
> Atari is in fact a Japanese word. I forget what it means, but it's the
> equivalent of "checkmate" in the game of Go. Founder of Atari allegedly
> really liked Japanese culture and Go.
>

Pulled out the Japanese dictionary and the definition is close.
"a hit" or "on target".
For awhile I guess they were.

Marc

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Marc D. Williams
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Received on Fri May 09 1997 - 04:26:00 BST

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