Semi OT: Tech TV goes gamer?

From: O. Sharp <ohh_at_drizzle.com>
Date: Fri May 7 21:22:43 2004

Regarding the death of TechTV...

> > I'm sure if people wrote in en masse to suggest that G4/TechTV
> > keep it's core tech-specific programming then that would make an impact.
> This may sound a bit cynical but, well, don't be so sure... My experience of
> these companies is that they ignore basically everything that their customers
> say, unless it makes significant financial sense to listen. If they were
> going to lose, say, 10,000 out of 1million viewers, they'd ignore every one
> of the 10,000. If they were going to lose 750,000 out of 1mil, they *might*
> listen. Which brings us neatly back to the "couch potato" mentality - "It's
> on so I'll watch it, and I won't complain about the extortionate prices".

This seems a good moment to mention one of those horrible little ideas
most people don't like contemplating, especially when it's phrased this
way:

In television, the viewers are not the customers.

The _advertisers_ are the customers.

The viewers are... the product. :/

                            -O.-


(Soylent Green _is_ people. <g>)
Received on Fri May 07 2004 - 21:22:43 BST