Why is the Coleco Adam so damn popular?

From: Jim <DD950_at_prodigy.net>
Date: Tue Sep 14 11:51:54 1999

-----Original Message-----
From: Charles E. Fox <foxvideo_at_wincom.net>
> I think it is human sympathy for an underdog. I'm told the reason people
>AT FIRST bought the VW Beetle was because it was so homely. (Don't shoot, I
>had one in 1956.)
> Regards
> Charlie Fox

If that is it, then it would be an interesting ploy for a marketing
department. Although, I took such a course at the local community college
once and we discussed the COORS beer underdog marketing campaign of the
early and mid 70's. Seems they successfully exploited the underdog thing
some felt.

Yes, everybody laughed at the Beetle, and bought one.

Whatever, it is amazing at all the Web sites and new equipment for sell on
the Web for the Coleco Adam. I paid $800 for mine in May 1984 and that
was/is not really that cheap. There is not that much excitement left for
Coleco's Cabbage Patch Dolls of that time. Those dolls were making headlines
back then.

Thanks for the input,

  Jim Rossbach, Tonkin Gulf Yacht Club, www.TonkinYachts.cjb.net
Received on Tue Sep 14 1999 - 11:51:54 BST

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