e-Nauseated (off-topic a tad)

From: Don Maslin <donm_at_cts.com>
Date: Wed Nov 15 23:31:29 2000

On Wed, 15 Nov 2000, Bill Layer wrote:

> Rantin' time,
>
> ...It's trite marketing spewed from the Powerbooks of the laziest,
> most cynical Madison Avenue hacks. Put an e- on it, and it's new, it's hip, and
> the kids will dig it. Also, older people won't understand it, but they are
> irrelevant, and what they hell were they ever good for anyway? <snicker> Nobody
> really knows what the 'e' actually means (becuase it doesn't actually mean
> anything) so any object or idea is fair game for e-inization.
>
> But this isn't the first time that this has happened. Let's cast ourselves back
> to the early sixties, to a time we call The Jet Age (some also call this
> the Populuxe era..) The jet aircraft & spacecraft were made a objects of worship
> in very much the same way as the internet. Think about your B&K Dyna-Jet
> Test equipment, the BSA Super Rocket (and the Olds Rocket V-8), the Orbit Mall,
> and on and on. Every icon of culture from cars to letterheads to ashtrays to
> fashion took on a streamlined, jet-like motif.
>
> It's fame by proxy and value by association. Old marketing ideas for the new
> millenium; so what did you expect? Change?? <grin>

Don't forget TURBO!
                                                 - don


 
> --
> Bill Layer
> Sales Technician
> <b.layer_at_vikingelectronics.com>
>
Received on Wed Nov 15 2000 - 23:31:29 GMT