Marketing (was Re: SemiOT: Mourning for Classic Computing

From: Chuck McManis <cmcmanis_at_mcmanis.com>
Date: Thu Aug 16 12:34:30 2001

At 08:20 AM 8/16/01 -0500, Jeff wrote:
>Marketing has another *very* undesirable effect-- It allows
>lousy products to succeed, and good products to fail (for
>lack of).

Perhaps you misunderstand Jeff, Marketing has nothing at all to do with
_products_ succeeding, and everything to do with _companies_ succeeding.
Good marketing will position the companies products in the marketplace so
that consumers will buy them if given an opportunity.

It is, of course, merely the commercial version of propaganda. And as we
all know, a good minister of Propaganda and encourage the people to love
the government, even when it is evil.

I have issues when Marketing is actually working against the company (thus
facilitating company failure) by doing things like lying to the customer,
misrepresenting the customer to engineering/manufacturing, or just being
plain incompetent.

>Yesterday I scored a VaxStation 4000/90 with 2 x 600mb drives,
>and 128Mb of RAM (or thereabouts-- it has 8 x 16Mb simms).

Very nice, very fast VAX!
--Chuck
Received on Thu Aug 16 2001 - 12:34:30 BST